What is Magic City Sips?
Magic City Sips is Birmingham’s premier year-round experience that celebrates and supports our vibrant food and drink scene. From casual bites to crafted cocktails, we bring together local bars, restaurants, and patrons to experience the best of Birmingham’s hospitality industry. Whether you're meeting clients, enjoying a night out with friends, or savoring a quiet dinner, SIPS connects you with the places that make our city unique. Join the movement—eat, drink, and love local!
Calling All Bars and Restaurants
Join Magic City Sips!
Sign up today to be a part of Magic City Sips 2025! This is your opportunity to engage with the community, attract a wider audience, and vie for recognition in the prestigious Sippy Cup Awards!
To be included in SIPS, your establishment must opt-in to the participation options in the registration form below.
All locally owned bars & restaurants in the Birmingham City limits are welcome to participate!
Don't miss out
What you get when you join SIPS!
Upon registration, the City of Birmingham will provide:
- A QR code & decal sticker for display, allowing patrons to engage and vote
- Digital marketing materials to promote your participation
- Opportunities to participate in event activations & citywide promotions
Our 2025 Participants
Emerald Lounge
Mayawell Bar
Majestic Lounge
The Mayor
The Filling Station
Pizza Café and Bar
4 Seasons Sports Bar and Grill
Magnolia Point
Joyland
PopUp Bar Bham
Michael's Restaurant
Bosses @ Midtown
Uptown Jazz Lounge
Pilcrow
Woodlawn Theater Bham
The Crestwood Tavern
Hemings
Prime Champagne Bar
Ampersand
The Margaret
The Shop @1417
Leafly Boba Bar
Continental Drift
Tucana Tiki Bar
Tasty Town
HERO
Alicia's Coffee
2025 Partners
Interested in becoming a partner?
Email Whitney at whitney@whitney-b.com.
Birmingham Legion
Redmont Distilling Co
98.7 Kiss
BHAM Now
Stay in the SIPS Loop!
Get the latest events, happy hours, and hot spots delivered straight to your inbox.
SIPS Event Schedule
Jan 19 2026
SIPS Social: Watch Party for the College Football National Championship
Monday, January 19, 2026
6:00pm
Location: The Mayor
Come hang out with us at SIPS Socials!
We’re kicking off 2026 with a special Watch Party for the College Football National Championship—complete with good eats, good vibes, and great company. This laid-back “pop-in” event is all about enjoying the game, celebrating Birmingham’s local spirit, and spending time with friends old and new.
There’s no program or agenda—just stop by, grab some food, cheer on your team, and enjoy a fun night out in a relaxed community setting.
RSVP is required to attend!
Apr 2026
SIPS Industry Night: Kick It with SIPS
Date: TBD April 2026
TIME: TBD
Celebrating Birmingham’s Hospitality Community
Join us for an elevated edition of SIPS Industry Night, a gathering designed exclusively for Birmingham’s hospitality professionals—those who keep our city’s food, beverage, and service culture thriving. This special event will bring together bartenders, servers, chefs, managers, owners, and industry supporters for an evening focused on connection, recognition, and community.
While we are exploring an exciting partnership to enhance this experience, full details—including venue, time, and featured collaborators—will be announced once confirmed.
Whether you’re on the line, behind the bar, running a dining room, or supporting the industry in any way, this night is for you.
Stay tuned for updates and be sure to RSVP when registration opens.
Supporting Birmingham’s Hospitality Industry.
Magic City Sips is committed to helping local businesses thrive. Our Business Resources & Support section offers valuable tools and resources to empower bars, restaurants, and other hospitality establishments. From marketing assistance and financial resources to workshops and educational opportunities, we’re here to help you grow, improve operations, and build lasting relationships with the community.
See below!
Business Resources
Whether you're new to the industry or a seasoned business owner, Magic City Sips is your partner in success.
Professional Organizations:
Alabama Restaurant and Hospitality Association (ARHA)
Provides business resources, networking opportunities, and a healthcare program (ARHACare) designed for the hospitality industry.
Visit ARHA Website
Innovate Alabama
Offers incentives and programs to support businesses, including those in the hospitality sector, and connects them with talent development initiatives.
Visit Innovate Alabama Website
Staffing and Job Resources:
Hospitality Staffing Solutions (HSS)
Specializes in placing candidates in hotel and restaurant positions across the Birmingham area.
Education and Training:
Jefferson State Community College – Culinary & Hospitality Institute
Offers programs in culinary management, hotel management, and baking/pastry.
Lawson State Culinary Arts
Offers degrees and certificates in culinary techniques, food and beverage service, and event management.
Auburn University – Tony and Libba Rane Culinary Arts Center
A state-of-the-art facility for hospitality management education.
Birmingham City Schools – Academy of Hospitality and Tourism (AOHT)
Provides students with hands-on training and internships in various areas of the hospitality industry.
Other Resources:
City of Birmingham - Office of Business Diversity & Opportunity
Supports women and minority entrepreneurs to start and scale their businesses.
Jackson Howard & Whatley
Provides accounting services tailored to the hospitality industry, including financial audits, tax planning, and business valuations.
Birmingham Business Alliance
Promotes Birmingham as a location for hospitality-related businesses and highlights the city's thriving food and beverage industry.
Alabama Tourism Department
Offers information and resources for tourism professionals and those interested in learning more about Alabama's tourism sector.
Check out the 2025 Magic City Sips Award Winners!
Best Mocktail:
Bosses @ Midtown
Best Cocktail:
Emerald Lounge
Best Happy Hour App:
The Shop @ 1417
Best Mixologist:
Derrick - Bosses @ Midtown
Best Vibes:
Mayawell Bar
Putting People First Award:
Rickey - Mayawell Bar
Cheers!
Join us in shaping an unforgettable experience for Birmingham's residents and visitors alike during Magic City Sips
